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  • John Reuter Biography


    JOHN REUTER has been a photographer since the early 1970s, majoring in Art while attending SUNY Geneseo. He continued his studies on the graduate level at the University of Iowa, receiving two master’s degrees. It was there that he began to specialize in Polaroid materials, most notably his SX-70 constructions, combining photography with painting and collage. Reuter joined Polaroid Corporation in 1978 as senior photographer and later Director of the legendary 20x24 Studio. His own work evolved through large scale Polacolor Image Transfers to digital imaging in the mid 1990’s. He has taught workshops in Photoshop, Lightroom, Polaroid materials and encaustic painting around the world. In recent years Reuter has moved into video and filmmaking and is currently working on a feature length documentary titled "Camera Ready: The Polaroid 20x24 Project".


    John is currently a part time faculty member at the University of Hartford in the College of Arts and Sciences and the Hartford Art School. He teaches courses in in analog and digital photography as well as cinema studies.

Like many fans of instant imagery and one whose career is inextricably bound to Polaroid film, I was greatly anticipating the release of Impossible Project’s first film release, PX 100. I purchased my first two packs last week and have been experimenting with different techniques and uses. Some of my earliest creative work was done with Polaroid SX-70 film. This was the first generation material which preceded Time Zero in 1980. I first began to work with it in 1974, doing surface manipulations on the very pliable film. In 1976 I learned of a technique for stripping the negative away from the positive, several hours after exposure. With the negative removed, I could remove portions of the image on the transparent positive and replace them with elements of collage or acrylic paint. In 1978 I actually began working for Polaroid testing film and cameras and one of the first films I tested was SX-70 Time Zero film. I am accustomed to prototype film and also experienced at just about every manipulation technique available, so I was looking forward to running this film through the paces.
Having been to the press conference to announce the film and studying the information provided on the Impossible website I knew the film was quite temperature sensitive, touch sensitive and that the opacification layer needed some help. After each exposure I quickly put the piece of film in my pocket to protect it from the bright outside light. It was a warm morning for Western Massachusetts, close to 65º at 8:00 a.m. I photographed a tree and an arrangement on my front porch. I still had one sheet of Polaroid’s Artistic TZ in my camera from nearly two years ago, I had tested that for Polaroid before they closed the Waltham plant. It still looked reasonably good and it showed my rollers were clean.
My first PX100 shot of the tree was very flat and pale compared to the Artistic TZ image. It also exhibited a horizontal banding approximately a half inch apart. Since the TZ image did not exhibit these marks I was concerned and trying to figure out the cause. It is possible that there are variations in the side rails that determine the chemical gap for the film. My guess is that in cooler temperatures these variances are accentuated and their effect was a permanent density change (darker) in those bands. Later shots indoors did not exhibit this artifact nearly as much and in some exposures it was not evident at all. All in all, I was not terribly pleased with any of the images made outdoors and only moderately pleased with images made inside a sun porch. Later, I used my SX-70 to copy some large prints and the film’s performance improved markedly. It was still quite sensitive to exposure variation, a 1/3 stop change in exposure looked more like 2/3. The image density was greatly improved and as I mentioned previously the banding I saw outside nearly disappeared. I scanned some of the images before I manipulated them, taking them apart in some cases.
The result of my experiments is presented here with additional commentary where needed.

PX 100 Shot outdoors, temp 65º F


This early morning image shot at a cool but not cold temperature. It is lacking contrast and density and shows a banding seen in all of the outdoor images.

Comparison of un-manipulated exposure and similar image cut, stripped and put back together.


Photographed inside porch, backlit.


Same inside porch, also strongly backlit.


On camera flash, surface manipulated.


Copy Image of digital photomontage.


Once I moved inside to my studio upstairs the temperature increased to about 75º. The image quality increased noticeably and the banding seemed to all but disappear. This was a different pack of film and that alone could be the reason. Minor banding did appear in some images. More annoying was an increasing amount of incomplete coverage as the reagent in the pod was not sufficient to spread all the way to the top middle of the image.

Copy Image of digital photomontage.


Another copy image, photographed with tungsten light, camera on tripod. Beautiful tones in this image, perhaps the best out of the two packs. The rest of the pack exhibited the same and growing incomplete coverage. Along the right side of the image there is also some artifacting coming from the rail, perhaps some un-eveness on the rail.

Comparison of un-manipulated copy image and a similar image cut open, negative peeled away from positive and placed back together.


To take the image apart, I first waited approximately one hour to allow the image to cure somewhat. Earlier in the day I peeled on apart only minutes after exposure and half stayed with the positive and half went with the negative, a characteristic shared with Time Zero and Artistic TZ. To peel an image you turn it over to the black backing and using an Exacto knife I cut around the four edges of the black, being careful not to cut all of the way through the white border on the other side. This is a skill I developed cutting thousands of SX-70s apart in the 1970’s. When I peeled this one, the dyes all stayed with the negative. The positive retained a sticky clear residue. I attempted to peel off the dyes from the negative and although they would come, they stretched and also exhibited a stickiness that made it difficult to control the dyes. I removed and split parts of the image and rejoined it with the positive, which it stuck to quite well. The black gap at the top of both images is the incomplete coverage I referenced earlier.

PX 100 Image Lift and re-inserted, glued and backpainted.


Can’t wait for Impossible’s color film? Paint your color in. After stripping the images the way I did above I wanted to see what would happen if I introduced hot water to the process. The positive’s sticky material easily rinsed off and while the negative held onto the image it eventually separated from the negative base. I floated it free in a small tray of water, much like you would do with an emulsion lift with Polacolor or Fuji peel apart film. These dyes (perhaps not the right term) were quite thin and somewhat difficult to control. My goal was to preserve the birds and shape the rest of the image. I coated the image and the inside of the positive with archival glue and picked up the image by placing the image frame over the image and rubbing the front of the positive to secure the dyes. When the glue dried, I first backpainted the image with white paint to restore its opacity when viewed from the front. With that dry I added blue as a background. Now this was very crude compared to the images I constructed in the 1970s, but I just wanted to see if it could work and the answer is yes, it can. See my earlier post on SX-70, Where it All Began.

A few weeks a go I posted a video of the Pod Machine in action on the 20×24 Studio site. Being an entrepreneurial industrialist comes with its own stress and I often have strange dreams about large Polaroid cameras and now production equipment. So I made this little film borrowing with great affection from Fritz Lang and re-edited the piece with a bad dream slant. In the end of course the pods came out great…..

From April 8-11, 2010 the Palm Beach Photographic Centre will be presenting my workshop Photoshop Digital Collage. Ever since the advent of photography there have been artists compelled to create a reality transformed by combining elements from multiple image sources. From the early pioneers Robinson and Rejlander, Dada and Surrealist legends such as Man Ray and Herbert Bayer all the way to Jerry Uelsmann, whom many consider the inspiration for much of contemporary digital based image combination, there are many precedents for creating altered photo based realities. From its inception Photoshop has attracted a variety of artists and photographers who recognized the powerful image composite tools in addition to the excellent tonal, color, and filtering capabilities. The approach in this workshop is to emphasize “old school” concepts of image selection, alpha channels and layers, the absolute fundamentals of image combination. Once you have mastered these, it is on to the many refinements that modern versions of Photoshop have added to make the use of the core fundamentals. We will examine the powerful selection tools, such as the venerable Pen tool all the way up to Color Range and Quick Select while demonstrating why one may be more appropriate in certain situations than another. Photoshop CS4 has added the powerful Adjustments and Masks panel, which brings to the forefront existing tools but in a coherent and accessible format, encouraging you to use them more often with more confidence. Moving ahead we will explore the versatile and creative options that lie in Blend Modes.
For some Blend Modes are among the least understood tools in Photoshop. We will explore them in a methodical and sensible way, with techniques to create borders to surprising and surreal image blending. Smart Objects are a recent addition to Photoshop and they offer special advantages in image combination. Non-destructive transformations and filters allow new freedoms to explore and take risks with how you handle your evolving compositions. All in all, Photoshop CS4 is better than ever for creating photo-based collages. Push your creativity to a new level and explore Photoshop Digital Collage!

This slideshow presents the anatomy of a Digital Collage. Starting with a cabinet card portrait of a young girl against a leafy backdrop we use a technique called Layer Styles Blending to reveal an additional background of a tree image taken at the Cloisters Museum in New York City. Further refinements come by adding “hand coloring” with Solid Color adjustment layers.
Curves Adjustment Layers are added to balance the composition tonally. The final element of a clouds image is added as additional texture. The final slide shows the final form of the collage with an opacity adjustment to the clouds to make their presence more subtle. To learn these techniques and much more we welcome you to Photoshop Digital Collage.

Continuing my posts stemming from my Lightroom for Digital Photography workshop at the Palm Beach Photographic Centre, I present some additional images from the Wakodahatchee Wetlands. This group was a real experiment. I have long wanted the LensBaby Composer since it came out and added the Super Wide Angle attachment the day before we went out on location. Sticking with the f 2.8 insert, I was going for very limited depth of field. As soon as I began shooting, I realized my Canon 5D MkII was set on Tungsten White Balance from the night before. The first images came out quite blue as I was now in a Daylight situation. I immediately decided I liked the blue cast and kept the WB where it was. As I photographed I began thinking of a “Day for NIght” direction for these images. The day was bright but overcast with occasional sun breaking through. I was seeing dusk and primordial and with my previous experience with HDR exposures I knew I had a lot of leeway. I set the 5D to record 3 successive exposures, all hand held. I had a tripod but felt using the LensBaby made that unnecessary. The results were a happy surprise, focus is perhaps 10% or less but I feel I managed something of a “Day for Night Monet’s water lilly” feeling. I will be back in West Palm in April to teach my Photoshop Digital Collage class and certainly intend to explore this further.

The creative techniques available from Fuji instant peel apart film remain unique in the rapidly changing world of photographic practice. Image transfer offers a range of softening effects and a subdued color palette, giving the image an antique and timeless aspect. Emulsion lifts are very different, literally floating the dyes off their original paper support and placing them on a variety of substrates, from handmade paper to wood or plaster. Both techniques offer a way to make images truly personal. Drawing on existing image sources (35mm color or black-and-white slides, photos or flat art up to 4×6 inches), students experiment with these techniques. They also enhance their images with watercolor paints, retouching dyes, and pastels for a more painterly look. A newly discovered technique of saving the negative from Fuji FP100C will also be explored. See the slideshow below for some examples of the techniques. You can sign up at International Center of Photography.